Most Advocacy Suffers From a Clarity Problem


Impact Talk by Ryan Clarke

Advocacy fails not because people don’t care, but because messages aren’t designed for the systems — and decision-makers — they’re trying to move.

Watch Ryan Clarke, Executive Director of Advocacy at Noviscend, unpack concrete advocacy frameworks, including why some efforts succeed while others stall.

This Impact Talk was presented live at Rotman School of Management in November 2025.